Anti-wrinkle injections (Botox), at BrightNewMe

Over recent years Botox® has become the world’s most popular cosmetic treatment, and it is easy to see why – it works fantastically well in softening unwanted frown lines. For those unfamiliar with how Botox® works, or interested in its lesser known uses, you may wish to visit our Frequently Asked Questions section.

When patients first come to see me, I invest a great deal of time in getting to know their medical background, and what it is they are looking to achieve. An initial assessment consultation typically takes 30 minutes, including photographic assessment. First and foremost I need to understand what it is that concerns you. We will discuss all available treatment options. I then encourage patients to spend time considering their treatment plan, and return if and when they are ready to proceed.

My approach is very much ‘less is more’, as most clients want to look like younger versions of themselves, rather than looking ‘false’ in any way. For a first treatment I generally take a conservative approach to dosage, as I want clients to retain their full range of expression.

Clients are invited to return two weeks after the first treatment for a thorough comparison of before and after pictures, and complimentary top-up treatment if necessary.

To avoid an ‘overdone’ look I suggest repeat treatment occurs only when the effects of Botox® treatment are wearing off.  We then reassess your history and treatment goals, with further photographic assessment so that we always have a visual record of your progress.

Should you wish to learn more about my personal approach to using Botox®, or how I reassure patients wary of treatment, you may wish to read the blog I prepared on the subject.

Finally, please be aware that at BrightNewMe I only use the original Botox® by Allergan, with its 40 year history of research and proven use behind it, rather than newer, cheaper alternatives.

Patient experience

Although we have a dedicated page for general client testimonials, below you will see a selection of comments from patients I have treated with anti-wrinkle injections.  Click on the extract to see the comments in full.

“Dr Norman makes it painless” – Dana Haywood, Sale, October 2018

After doing my homework I discovered this clinic earlier this year as I needed to purchase the wonderful ZO Daily power Defense. That experience was so friendly and Dr Sarah Norman was so informative that I knew I would be back. Had my first treatment with her on Friday and it was fantastic , the ladies are a delight and Dr Norman makes it painless , I didn’t even realise she was doing any thing, going back in 2 weeks can’t wait so glad I found this clinic I know I am in safe hands.

“The natural look I was looking for” – Kate, Project Mgr, Altrincham, Dec 2016

I first met Sarah when I attended a consultation for Botox. After having Botox previously at a number of different clinics and being unhappy with the outcome, I was amazed at the difference in both the consultation and results. Sarah spent time talking to me about the options available and the look I required. She was diligent and meticulous in both her preparation and application and this resulted in the natural look I was hoping for. I have been 3 times now and each time I have had a full consultation to discuss my requirements or any concerns. During each appointment, Sarah was very reassuring and put me completely at ease. Sarah has also provided some excellent advice on skincare and whilst she sells a range of skincare, she does not put on any pressure to purchase. I would not hesitate to recommend Sarah to any of my friends.

“Sarah always delivers perfect results for me” – Clare Long, Nov 2016

I always feel extremely happy with my treatment after visiting Dr Sarah Norman…I prefer a more natural look so have previously felt nervous but Sarah always delivers perfect results for me..she is highly professional constantly taking photos of before & after on each visit & explaining fully any treatment..I highly recommend Bright New Me.

“She is a consummate professional” – Social Media Consultant, Bowdon, July 2016

I used to go to a national chain of clinics, but when I discovered that there was a local doctor providing the same treatments, I thought it was definitely worth a try, and I am so pleased that I did. Sarah is a consummate professional, taking plenty of time to get to know me and what I wanted. I never once felt rushed, which was a refreshing change, and the results were fantastic. One other thing to mention was the lack of pain I experienced from Sarah’s injections, which was in marked contrast with my experiences elsewhere. Thank you Sarah, you’re the best! .

“Sarah is a reassuring and safe practitioner” – Business owner, Hale, Dec 2015

I am in my late forties and have visited Sarah 3 times now during the last year. I wanted to look younger and feel more confident about myself. I completely trust Sarah’s judgement and recommendations: I know the end result will be natural and not obvious – which was exactly what I wanted. At each visit, I am reassessed and I am never rushed – it is not simply a repeat treatment. Since I began treatments, I have lost count of the number of friends who have said that I ‘look so well’ and yet no-one has ever thought it other than natural. I know Sarah attends conferences and symposia to ensure she stays up to date and can offer her patients the best solutions. I feel so much more self-confident now and I am very grateful to Sarah for being such a calm, reassuring, responsible, considered and safe practitioner. I am delighted with what Sarah has done for me, thank you so much! .
“We actively encourage people to seek independent medical advice before committing themselves to treatment. ”  Dr Sarah Norman, B Med Sci (Hons), BM, BS, MRCGP, BCAM; GMC No 3272220 (1 August 1989)


Arrange your FREE, no-obligation consultation…

If you are interested in our services and would like to know more, simply contact our admin team on 0161 928 2210 to arrange your free, no-obligation consultation with Sarah. Alternatively, email, and we’ll get back to you as soon as we can.